Reflective e-portfolio journal

Students complete a reflective e-portfolio journal based on their 12 week experience in the subject, exploring their transformation from a newcomer to e-marketing, to where they have grown to by submission date.

LevelAreaCohort sizeWeightingFeedbackAccreditation?
UndergradMarketingMedium (30-99)40%Via rubricNot required

Challenges associated with this type of online assessment:

  • It is optimal to have an e-portfolio platform that integrates closely to the learning management system of the institution so that submissions by students and marking by staff are seamless and easy to implement.
Rated highly forRated moderately forDid not rate highly for
* academic integrity
* equity of access
* cost to implement
* scalability

* student experience
* privacy
* providing quality feedback